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Why Should I Trust a SAIF Associate Member with My Website?

Unlike the funeral profession web design is unregulated which doesn’t help when a SAIF member is deciding who to trust with their company website design. Broadly speaking there are three options when procuring a supplier: A local web design company A multi-national such as Yell or BT A SAIF Associate Member A Local Web Design…

Online Marketing for Funeral Directors

What exactly is marketing and how relevant is marketing to the role of running a funeral services business or more specifically how important is Online Marketing for Funeral Directors? A quick Google search brings up a four point definition of the meaning of marketing, the final and instrumental point being: *’Development and implementation of a promotional…

Can a Funeral Director Get Customers With Content Marketing?

Let’s explain what we mean by ‘Content Marketing’. Content Marketing is the publication of helpful information in any medium i.e. written, images, video, audio etc that is relevant and helpful to your prospective customers. As Internet users we have come to expect that if relevant information exists on the web answering our question then Google…

Name – Address – Phone Number (NAP) on You Website for Local SEO Ranking

Having Name – Address – Phone Number (NAP) on You Website for Local SEO Ranking purposes is a top priority, on every page! Creating website content with a locally based emphasis is a must in making sure you appear on first page results in search engines for local search terms. If someone is searching for…

Giving an organ to help someone who needs a transplant

As we go about keeping pace with our work and social commitments matters such as organ donation – giving an organ to help someone who needs a transplant can get overlooked. It’s only the loss of a loved one or someone close to us being in need of organ donation that might trigger us to…

Banana Leaf Coffin Funeral – Do You Do It?

I had a conversation a while ago with a friend about a banana leaf coffin funeral. My account of the chat might change how you think about the value of your company website. It could open your eyes to the opportunity to use your website more effectively. The person I was speaking to knows nothing about…

Show That Families Trust You by Using Reviews and Testimonials

Can you Show That Families Trust You by Using Reviews and Testimonials? Online reviews are now an everyday part of life during the consumer buying journey and this applies to the funeral industry as much if not more than any other, more and more of us read online reviews before choosing a company. This confirms…

Optimised Location Page for Every Branch Office of Your Funeral Business

To gain the highest possible ranking in Google local search results make sure your website includes An Optimised Location Page for Every Branch Office of Your Funeral Business – If your funeral business has more than one office location be sure to create a separate page on your website for each location and include information…

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