Funeral Plans Kelso
David Irvine recognises the value and therefore prioritises organic marketing for his business. Based upon the fact that many competitors from outside of the funeral industry are now competing for pre-paid funeral plan business David commissioned a dedicated funeral plans website.
Providers from outside of the funeral industry are now perceived as a normal and accepted proposition by consumers. Kyle Bros now have a search engine optimised website where people searching specifically for a funeral plan can find them in a Google search and browse information without being on the funeral directors website. The website is branded consistently with the companies main website thus strengthening the overall company brand.